A New Look
Burlingham Seeds asked ShoesOptional to help rescue their website. Burlingham Seeds provides turf and forage seed to wholesale distributors both in the U.S and globally. They needed a fresh look for their website that matched the quality of the seed they sell. Burlingham was looking for a clean, simple design to showcase the products they have available.
ShoesOptional stepped up to the plate and delivered a fresh, new website that is functional on mobile and desktop.
The Redesign Process
The process for rebuilding Burlingham’s website involved several stages:
- Set up a staging site in WordPress
- Design the new website
- Walk through each page of the site to ensure it is mobile friendly
- Review the design with the client
- Launch the new website
Communication
Communication is something we value at ShoesOptional, so all along the process we kept the client up-to-date on what was going on, as well as what we needed from them. We set up a kickoff call before we started on the project to make sure we were all clear on expectations and what Burlingham was looking for in their site.