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The Hidden Cost of Free

Let’s be honest, everyone likes free stuff, especially in today’s world. It seems like everywhere we turn we are constantly bombarded with advertisements for free products or services. Free this or free that-it feels like almost everything is somehow free! But the question is…are these things really free? In terms of money, maybe. But when you really look at the big picture, you discover that nothing is ever truly free. The thing advertisers don’t tell customers about is the hidden cost of free.

What Is It?

What is the hidden cost of free? Really the question should be: what are the hidden COSTS of free, because there are a few. The biggest hidden cost is time. For instance, many website design companies offer free, do it yourself services. You don’t have to pay any money to them (which is always a plus), but there is one part that those “free” web design companies tend to leave out. Those do it yourself companies typically don’t tell you that it will cost you you’re time. Yes, money wise, it is free, but you are giving of your time to create your own website. Most people don’t like to spend large amounts of money on something like a website. So when someone tells you that something is not going to cost you anything, people tend to typically jump at that opportunity without thinking about other areas that might be affected. To a small business owner, not only is money valuable, but time is as well. There are only so many hours in a day. Small business owners have many tasks that they need to accomplish, but it always seems as if there is never enough time.

How ShoesOptional Can Help

At ShoesOptional, we understand how important time is to small business owners. We know that with everything else you have on your plate, the last thing you want to worry about is creating a website. That’s why we want to tackle that part of your “To Do List” for you. While we may not be free in terms of money, we definitely will help you free up some more of your time.┬áIf you have any questions about creating a website or are looking for someone to build a domain for you, contact us at info@shoesoptional.com or call us at (864) 688-9262.